A Bit About Us

Beautiful Products, created just for you


Hi! My name is Danielle and I am the founder of Danielle by Design. 


Lover of lettering, vinyl & all things crafts.


​I’m a young entrepreneur from Sydney Northern Beaches who is obsessed with the intricacies of events and all the little details!

For as long as I can remember the events industry has always held a special place in my heart. At a young age, I was known as the creative one who jumped at the chance to make a class poster or plan the summer trip itinerary with friends.
It wasn’t until I approached 19 and decided to make my passion my career.
These days– I live a busy life working full-time in mixture of corporate / social events.

Danielle by design, started as a hobby which was truly sparked by the proposal of my of my gorgeous hubby in January 2018. In my 10 years’ experience within events, I haven’t worked too much on the wedding side of the industry. What truly made me fall in love with the experience was being able to personalise my own brand and image onto my own day.


This is where I started designing and creating personalised envelopes, invites, menus, name placements, personalised decals and all those little extra details that make you feel special as a guest.

From my work that I created, more and more friends and family wanted to know where they could have for example, a personalised iron-on PJ set, their very own personalised drink bottle and all these personalised items. This soon and flourished into a ‘side hustle’ for the sole purpose of doing what I love and loving what I do!  


Please join me on my craft journey. It’s only up from here. I hope you enjoy my journey as much as I will.




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